In partnership with

Don't sit down and wait for the opportunities to come. Get up and make them.

~Madame C.J. Walker

Hey Scaling Queen! 💫

August is wrapping up, but your wealth-building momentum is just getting started. This week, we're diving deep into the mindset shift that separates women who dream about money from women who magnetize it—because let's be real, your relationship with wealth determines everything.

We're not just talking about business scaling (though we'll get there). We're talking about rewiring your brain to think, move, and breathe like the wealthy woman you're becoming. Get comfortable and let's talk about the mental game that turns ambition into abundance.

The Project Rich Bitch Team 💎

Business news as it should be.

Join 4M+ professionals who start their day with Morning Brew—the free newsletter that makes business news quick, clear, and actually enjoyable.

Each morning, it breaks down the biggest stories in business, tech, and finance with a touch of wit to keep things smart and interesting.

Ebbs & Flow Founder Weekly Thoughts from Ebony

Sometimes the most powerful thing you can do is admit you can't do it all.

I had a moment last week that stopped me in my tracks. I was sitting in my car after back-to-back meetings, completely drained, when I realized I'd been so focused on scaling up that I forgot to scale smart.

Here's the truth: I used to wear my 60-hour work weeks like a badge of honor. I thought being indispensable meant being irreplaceable. But what I learned is that when you're doing everything, you're actually doing nothing well.

The wake-up call came when my body started keeping score. My joints were swollen and stiff every morning—I'd literally have to ease myself out of bed like I was 80 instead of in my prime. Sleep became this elusive thing, my mind racing at 2 AM with tomorrow's to-do list while my body begged for rest. The fatigue wasn't just tiredness; it was bone-deep exhaustion that no amount of coffee could touch. I'd convinced myself this was just "the price of success." Spoiler alert: it wasn't. It was my body literally screaming at me to slow down.

The shift happened when I started asking different questions. Instead of "How can I do more?" I started asking "What would happen if I didn't do this at all?" and "Is this actually moving the needle, or am I just staying busy?"

That question changed everything.

But here's where it gets real—saying no felt like betrayal at first. The guilt was overwhelming. Every declined invitation, every project I passed on, every "I can't take this on right now" felt like I was letting someone down. I had to remind myself that saying no to one thing is saying yes to something more aligned with my vision.

The guilt? It's just fear dressed up in people-pleasing clothes. Fear that I'm not enough, that opportunities won't come again, that I'll be forgotten if I'm not everywhere doing everything. But you know what I discovered? The people who matter respect boundaries. The opportunities that are meant for me will find me when I'm operating from my zone of genius, not when I'm scattered across a dozen mediocre commitments.

Now I protect my energy like the precious resource it is. I do regular "value audits"—literally asking myself if each commitment, project, or yes is bringing me closer to my goals or just filling time. Because here's what I know for sure—you can't scale from empty. You can't build an empire on burnout. And you definitely can't lead others to abundance if you're running on fumes.

Your body is always telling you the truth. Listen to it.

What would you stop doing if you gave yourself permission?

Stay Bold,

Ebony

ABUNDANCE ACADEMEY

SCALING SUCCESS FRAMEWORK

The 4 Pillars of Strategic Scaling:

1. SYSTEMS OVER HUSTLE • Automate recurring tasks • Create templates for repetitive work • Build processes that work without you

2. LEVERAGE YOUR STRENGTHS • Focus 80% of energy on what you do best • Delegate or outsource the rest • Multiply your impact, not your hours

3. STRATEGIC PARTNERSHIPS • Collaborate instead of competing • Find complementary skill sets • Build win-win relationships

4. MINDSET MASTERY • Scale your thinking before scaling your business • Invest in personal development • Embrace the discomfort of growth

This Week's Power Mantra: "I scale my success with wisdom and intention. I multiply my impact without sacrificing my well-being. I am worthy of systems that support my growth and dreams that expand beyond my current reality."

🎯 THIS WEEK'S ACTION STEP

THE SCALE SMART CHALLENGE Your transformation roadmap

Ready to stop talking about scaling and start actually doing it? This week's challenge is designed to give you immediate results and long-term momentum.

DAY 1-2: AUDIT EVERYTHING

  1. Time Audit: Track every activity for 48 hours and how long each takes

  2. Energy Audit: Rate each activity as Energizing (+1), Neutral (0), or Draining (-1)

  3. Revenue Audit: Calculate which activities directly contribute to income

DAY 3-4: ANALYZE & CATEGORIZE Sort all activities into three buckets:

  • Must Do Myself: Only you can do this, high impact, energizing

  • Could Delegate: Others can do this, medium impact, neutral energy

  • Should Eliminate: Low impact,

The back office, built for founders

We’ve worked with over 800 startups—from first-time founders at pre-seed to fast-moving teams raising Series A and beyond—and we’d love to help you navigate whatever’s next.

Here’s how we’re willing to help you:

  • Incorporating a new startup? We’ll take care of it—no legal fees, no delays.

  • Spending at scale? You’ll earn 3% cash back on every dollar spent with our cards.

  • Transferring $250K+? We’ll add $2,000 directly to your account.

MONEY MOVES

SCALING YOUR INCOME STREAMS STRATEGICALLY

From linear income to exponential wealth

Let's get real about money. Most of us are stuck in linear thinking—trading time for dollars. But wealthy women think exponentially. They build systems that make money while they sleep.

THE 3-TIER SCALING STRATEGY:

TIER 1: OPTIMIZE CURRENT INCOME (Month 1-2) Before adding new streams, maximize what you have.

Negotiate salary increase: Research shows women who negotiate earn 7% more annually • Raise your rates by 15-20%: Most service providers are undercharging • Streamline existing revenue streams: Eliminate low-profit clients/products • Improve profit margins: Reduce costs, increase efficiency

REAL NUMBERS: If you earn $75K and negotiate a 10% raise, that's $7,500 more per year. Invest that in growth activities and you're looking at exponential returns.

TIER 2: MULTIPLY YOUR EFFORTS (Month 3-6) Create income that doesn't require your direct time.

Passive income products: Digital courses, templates, membership sites • Affiliate partnerships: Promote products you genuinely use and love • Recurring revenue models: Subscriptions, retainers, membership programs • Licensing your expertise: Let others pay to use your systems/knowledge

CASE STUDY: Maria, a marketing consultant, created a $97 digital course teaching her signature framework. She spent 40 hours creating it and has earned $50K+ with minimal additional effort.

TIER 3: SCALE THROUGH OTHERS (Month 6+) Build a team and systems that work without you.

Hire team members or contractors: Start with virtual assistant’s, then specialists • Create partnership opportunities: Joint ventures, affiliate programs • Build a sales team: Others selling your products/services • Franchise or license your business model: Ultimate scalability

WEALTH TIP: Before scaling up, scale deep. Master one income stream completely before adding another. A $10K/month stream is better than ten $100/month streams because:

  • Less complexity to manage

  • Deeper expertise = higher rates

  • Easier to optimize and improve

  • More predictable cash flow

This Week's Money Move

ACTION ITEM #1: Calculate your true hourly rate across all income sources: Total monthly income ÷ Total hours worked = Your real hourly rate

Any activity earning less than your target rate gets delegated or eliminated.

ACTION ITEM #2: The $100K Revenue Roadmap

  • Current annual income: $_____

  • Target increase: $_____

  • Monthly increase needed: $_____ ÷ 12 = $_____

  • Weekly increase needed: Monthly ÷ 4 = $_____

Now you have a concrete weekly target to work toward.

ACTION ITEM #3: Create your "Stop Doing" list List 5 activities that earn less than your target hourly rate. These get delegated, automated, or eliminated first.

LUXE LIFE

SCALING YOUR LIFESTYLE LUXURIOUSLY

Luxury isn't about spending more—it's about choosing better.

LUXE SCALING ESSENTIALS:Time Luxury: Hire a house cleaner or meal prep service • Experience Luxury: Quality over quantity in travel and dining • Wellness Luxury: Invest in premium self-care that saves time • Space Luxury: Organize and optimize your environment

FEATURED LUXURY: The Executive's Time-Saving Toolkit

  • High-quality planner system ($150-300)

  • Premium noise-canceling headphones for focus

  • Subscription to a luxury car service for productive commutes

  • Professional wardrobe styling service.

LUXE TIP: The most successful women I know invest in luxury strategically as they build wealth. They buy cheap toilet paper but spend $300 on a great chair. They drive a 5-year-old car but have a $2,000/month personal assistant. Choose your luxuries based on impact, not image.

This Week's Luxe Challenge:

Luxe Life Tip: Scale your luxury spending with your income. For every 10% income increase, allocate 3% to lifestyle upgrades that support your continued growth

No wonder your teams are confused

The world is changing at breakneck speed. However, your comms haven't. Teams are starving for:

  • Essential insight to stay aligned.

  • An effective way to receive and read it.

Smart Brevity is keeping 1000+ orgs ahead — your team deserves the same advantage.

How's this week's newsletter serving your rich bitch journey?

Login or Subscribe to participate

Keep Reading

No posts found